About Us:
LEAD School is an Academic Excellence System with a mission to empower India by making excellent education, accessible and affordable to every child.We run our own schools and partner with affordable private schools to improve the learning outcomes of students in order to develop them into capable adults, responsible citizens and good human beings.We are a team of intensely committed ignited beings. An ideal LEAD Schooler is a strong blend of professional competence and personal commitment to the cause of excellent educatio
For further details about LEAD SCHOOL, please visit our website.
Digital Marketing Manager
Job Description:
Responsibilities:
● To assist in planning, executing and monitoring social media (paid as well as organic) campaigns and content on all active channels to increase follower engagement, revenue, traffic, and customer acquisition
● Setting up engagement strategies (with our audience) and executing the same, across channels. Communicate with followers, respond to queries in a timely manner and monitor customer reviews
● Keeping a track of Social Media trends, keeping a track of what competitors are doing, as well as clutter-breaking content from all of Social Media
● Consistently brainstorming and collaborating with internal team and clients for new and creative ideas.
● To assist in performing daily account management of pay per click accounts on GoogleAdWords.
● To manage the On-Page and Off-Page SEO and Digital Acquisition.
DESIRED SKILLS AND EXPERIENCE:
● A Bachelors'/ Masters' Degree (preferred)
● Good command over the English language and well versed with creating captions
● Practical experience in Campaign Optimization, Keywords Analysis, Keyword Research, Reporting and Analysis.
● Proficiency in using all social media channels, analytics and fluency in adwords, tag manager, google analytics, SEO practices and tools (SEO Moz).
● Skilled at social media advertising creative requirements & up to date with current trends.
● Strong business orientation skills to understand the market needs.
● Self-driven and growth mindset
Location:
Mumbai
CTC